My most confused point about blogging—each post is an independent first draft. The posts make up the blog, which as a whole evolves the message, voice and point of view. An ideology of fast ideation to achieve growth verses methodical revision to produce growth.
It seems no one likes to stop and think anymore. Blogging and Tweeting are designed to bypass the distinguished filters of an editorial process. Don’t wait to get it right—post it and let the people tell you what’s wrong with it.
Having the ability to post and share whenever we want has unleashed an unnerving peer-and-industry-pressured impulse to share our thoughts as soon as we think them, even if they are not complete thoughts but blurts of an emotion.
If I had a nickel for every time someone has publicly apologized for something they tweeted (because the tweet was misunderstood or just a fucked up and unnecessary thing to say), I would have a whole lotta nickels. If those same people had to wait 24-thought-processing hours before sharing on social media, I bet one of two things would happen:
They would clarify their thought and avoid being misinterpreted or misunderstood. (An editorial process.)
They would forget about the mundane, inconsequential thought that they just had to share because they have moved on with their lives (instead tracking the thought through likes, shares, follows, retweets and comments written just as impulsively).
Blogging is definitely not as impulsive as tweeting.
This is all to say that I need to worry about perfection less and start sharing more—fast ideation to achieve growth. If I’m right, and I am a good writer, that will shine through even if they are not the most polished posts.
It will be scary, like practicing in front of an audience. Maybe if I imagined you in your underwear…